The Most Exciting New Luxury and Hyper Cars Revealed in 2023

2023 saw the reveal of some of the most extreme, expensive, and downright desirable new cars in ages. From a new bespoke Rolls-Royce model to quad turbo hypercars and futuristic electric concepts, these newly unveiled vehicles represent the pinnacle of automotive luxury and performance.

Let’s take a closer look at 10 of the most spectacular new cars shown off over the past year.

Rolls-Royce Boat Tail

The Rolls-Royce Boat Tail is a fully coachbuilt luxury convertible inspired by the custom bodied Rolls-Royces of the early 20th century. Only 3 will be handcrafted.

• Hand-formed aluminum body with unique “Boat Tail” rear end design
• Blue paint features 5 layers of clear coat with subtle color tints
• Wood trim took one craftsman 9 months working 1 hour at a time
• Exclusive handmade watch housed in the dashboard
• Shared 6.75L twin-turbo V12 engine with Rolls-Royce Phantom (600 hp)
• Reported price – over £20 million
• The pinnacle of automotive luxury and customization

Lamborghini Lanzador

The Lamborghini Lanzador is an electric 2+2 GT concept that previews a new production model arriving in 2028.

• Futuristic spaceship-inspired design
• Unique interior with dual screens and floating center console
• Powered by front- and rear-mounted electric motors producing over 1,300 hp
• Four-wheel drive with torque vectoring
• Fastest accelerating Lamborghini ever built
• Part of the brand’s vision for an electrified future

Zenvo TSR-S Aurora

The Zenvo TSR-S Aurora is a Danish hypercar with a quad turbo V12 hybrid powertrain producing over 1,800 hp.

• 6.6L quad turbo V12 + electric motor for 1,450 hp (AGILE track version)
• V12 + twin electric motors for 1,850 hp (TOUR road version)
• 2.3 second 0-60 mph time
• Carbon fiber bodywork
• Active aero and torque vectoring
• Limited to 50 units at ~£2.2 million each

Hennessey Venom F5 Revolution

The Hennessey Venom F5 Revolution is an open-top hypercar with a claimed 1,817 hp.

• 6.6L twin-turbo V8 motor
• Same engine as coupe but in a convertible body style
• Can add rear wing for extra downforce
• 0-60 mph in under 2.5 seconds
• Limited to just 12 units
• Priced at over £2.3 million each

Ford Mustang Dark Horse

The Ford Mustang Dark Horse is a track-focused Mustang inspired by Ford’s GT race program.

• Aggressive aero including active rear wing
• Custom suspension designed for track use
• 5.0L Coyote V8 (hp TBA but targeting 700+ hp)
• Sub 7-minute Nurburgring lap time goal
• Arriving in early 2024
• Priced from ~£60,000

Aston Martin DBX707

The DBX707 is a super SUV version of Aston Martin’s DBX.

• Upgraded 4.0L twin-turbo AMG V8 making 697 hp
• Aggressive new styling kit
• 0-60 mph in 3.1 seconds
• Top speed of 193 mph
• Starts at ~£175,000

Brabus 900 Rocket Edition

The Brabus 900 Rocket is an extreme tuned version of the Porsche 911 Turbo S.

• Widebody kit adds carbon fiber flares
• Tuned 3.8L twin-turbo flat-6 makes 900 hp
• 0-60 mph in 2.5 seconds
• 350 km/h (217 mph) top speed
• Starts around £240,000

Pininfarina Battista Anniversario

The Pininfarina Battista Anniversario is an open-top electric hypercar with 1,900 hp.

• 4 electric motors with combined 1,900 hp & 1,696 lb-ft torque
• 0-60 mph in under 2 seconds
• Carbon fiber body. Fixed rear wing for downforce
• Ultra limited production of just 10 units
• Around £3.7 million price tag

Fisker Ronin

The Fisker Ronin is a 4-seat electric convertible sports car concept.

• 4 electric motors producing combined 1,000 hp
• Targeted 600+ mile range
• Slated to arrive in 2024 with ~£140,000 target price
• Aimed at the Tesla Roadster

Fisker PEAR

The Fisker PEAR is an affordable urban electric car.

• Futuristic design inside and out
• Seating for 5 adults
• Estimated range of up to 310 miles
• Will cost under £24,000
• Tesla Model 3/Y competitor

The automakers behind these vehicles have pulled out all the stops to create the most extreme and desirable cars possible. Combining the latest technology with obsessive attention to detail and exclusivity, these 10 models represent the cutting edge of performance, luxury, and styling. We can’t wait to see some of these futuristic concepts hit the road over the next few years!