When I first opened my online store, I had zero budget for ads. But that didn’t stop me. I quickly learned that organic traffic could be just as powerful as paid ads—if done right. First, I started blogging about my niche, creating engaging posts that solved real problems for my audience. I also used SEO (Search Engine Optimization) to ensure people could find my content through Google. The more content I produced, the more organic traffic I gained. I also engaged on Instagram and Pinterest, leveraging hashtags and organic posts to reach people. It wasn’t an instant overnight success, but after a few months, my store was seeing consistent traffic. Bonus tip? Email marketing became a huge driver for me. By offering a simple discount for subscribers, I built an email list that kept people coming back. If you’re on a tight budget, focus on creating valuable content, optimizing for search, and using social media to create organic buzz. Ads will eventually follow, but organic traffic will be your best friend when you’re starting out!